Network business has developed widely in Russia. And if only twenty years ago, this line of business was a novelty and consumers were cautious today, network companies have become huge conglomerates with million-dollar turnovers. One of them was NL International, whose success is due to the recognized marketing expert Roman Tovstik.
Roman Tovstik and his two partners pioneered the founding of NL International. More than 20 years ago this project was founded on his enthusiasm and dream and today NL operates on the Russian and international markets and has a vast distribution network, a client base of over three million people, and a staff of 800 permanent employees. Each of the partners initially headed their direction in the company, and Roman, being already an experienced marketer, began to promote the products on the market and headed the marketing department. The company began to develop, opening new offices and stores actively. The marketing strategy and unique approach of the Vice President of marketing NL International Roman Tovstik, transformed a small business into a major ecosystem.
Today NL International is a big corporation that unites its stores, quality customer service, convenient logistic system, own production, and unique laboratory opened in 2022 in Siberia as a resident of Biotechnopark in Koltsovo science city. Behind this tremendous success are marketing expert Roman Tovstik, a real motivator, anti-crisis manager, famous marketing expert, and speaker-coach. Thanks to the right strategy of Roman Tovstik, today, the company owns 80 company stores in our country. It was Roman who inspired the creation of its production in 2014 when the company faced supply disruptions from Europe. And after launching production and debugging it, Roman Tovstik set the next goal - to create a unique laboratory where the most innovative technologies would be created, where it would be possible to use the latest achievements of science and develop unique products that would become a natural functional food and could improve the quality of life of people.
Marketing expert Roman Tovstik pays special attention to the environmental friendliness of products. According to Roman, he has always believed that the best ingredients for products can be obtained in the place of growth and production. That's why today, the composition of NL biological supplements includes ingredients from different parts of the world - from sea buckthorn from the eco-friendly region of Altai to the best artichokes from France. All product packaging is biodegradable, and a special role is given to working with recyclable materials. This is not only a conscious but also a marketing move for the company. Roman Tovstik, Vice President of Marketing at NL International himself controls the laboratory and production and works with nutritionists, doctors, and nutritionists to achieve the perfection of the products and their further sale. Thanks to the work of Roman Tovstik, the company's products have been awarded awards - the "Time for Innovation - 2021" and the title "Innovation of the Year in Healthy Food."
Marketing expert Roman Tovstik became an expert and public figure. He is a regular speaker at forums, conferences, and roundtables, and he is a member of the jury of expert commissions such as "The best experience marketing awards," "The National Award of Business Communications" and "The PROBA Awards." Roman Tovstik is an honored guest of the advertising and marketing communications festival "Silver Mercury" speaker at the National Advertising Forum and Best Cases Conference. Such attention to Roman Tovstik is not accidental. His work methods and copyright strategy dream to adopt many foreign and Russian companies that are turning to an expert with a request to conduct corporate training for top managers. Sam speaker-coach marketing communications Roman Tovstik willingly participates in training professionals in the marketing field - he travels to different parts of Russia with the author's training, which many dreams of getting. Charge of energy, tremendous knowledge, and confidence in their abilities - Tovstik Roman became a real motivator for professionals in our country.
